Marketing

India's largest online B2B marketplace, IndiaMART.com has launched a nationwide advertising campaign across radio, Internet and print media. The two month long campaign aims to enable bulk buyers and suppliers to find and discover the right business

LONDON - Chanel is to begin selling products directly through its website later this year in a landmark decision likely to be followed by rival luxury brands.

LONDON - Doritos has set up a prize fund of up to £200,000 in its latest attempt to source a user-generated ad, which consists of a competition being supported by D&AD and Channel 4.

LONDON - Google is approaching brands to run personalised ads around Buzz, the social network it has launched to rival

Ruth Golembo, MD, Lange Strategic Communications The global economic meltdown, the advent of the Obama era, environmental disasters and new organic lifestyles and fashions have caused shifts in consumer values and beliefs which have tipped the brand

/PRNewswire/ -- - Nationwide Ad Campaign Launched Across Radio, Internet & Print Media. - First Ever Radio Campaign by any Online B2B Player in India. - The Campaign Focuses on Boosting B2B Trade With 'Buy-Sell Products in 20,000 Categories' Theme. - In

Dutch mobile company Layar has formed an agreement with one of the top three mobile handset manufacturers to develop augmented reality capable phones for the mass market. The company is also introducing a platform for producers and publishers of AR

Premier Retail Networks has contracted to provide its in-store Checkout TV Network to Associated Food Stores Inc.'s newly acquired Fresh Market stores. Associated Food Stores has purchased 34 Albertsons stores throughout Utah, and will be rebranding them

Newest staff member, Donna Lynch, joins the Newspaper Advertising Bureau (NAB) as Marketing Sales Executive. Donna completed her four year Bachelor of Business Science Finance and Post Graduate Certificate in Education before spending a year at a

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Wits Radio Academy will bring top international speakers to Johannesburg to consider the future of radio as medium and industry at the Joburg Radio Days conference to be held at University of Witwatersrand, 19-21 October 2009. The event, supported by

- Nationwide Ad Campaign Launched Across Radio, Internet & Print Media. - First Ever Radio Campaign by any Online B2B Player in India. - The Campaign Focuses on Boosting B2B Trade With "Buy-Sell Products in 20,000 Categories" Theme. - In a First of its

On the surface, it seems like an unfair fight -- 24 on one. But that's what it might take some of world's biggest mobile carriers if they hope to defeat the reigning king of mobile app distribution, Apple. The carriers have banded together to create the

Stuck is a new social networking app that asks users around the world to describe when, why and where they are stuck.  The Stuck app is the product of Swiftcover.com's innovation labs, and has so far been promoted organically, via Facebook (where it

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- Nationwide Ad Campaign Launched Across Radio, Internet & Print Media. - First Ever Radio Campaign by any Online B2B Player in India. - The Campaign Focuses on Boosting B2B Trade With "Buy-Sell Products in 20,000 Categories" Theme. - In a First of its

With a firm commitment to provide quality heating, plumbing, bathroom and kitchen products at affordable prices, Discounted Heating Supplies is running a TV advertising campaing aimed primarily at homeowners, domestic plumbers and small

LONDON - Google is approaching brands to run personalised ads around Buzz, the social network it has launched to rival Facebook and Twitter. The commercial model for Buzz is based on the ad system it uses for Gmail. This works by detecting the subject

Hesham Gohary says he has been coming to the Health Ministry in central Cairo for weeks in the hope of getting free kidney dialysis treatment, but always leaves empty-handed. The 54-year-old farmer is one of 35 000 low-income kidney failure patients